Are Your Annual Fund Solicitations Actually Donor Centric?
Josh Foladare
February 21, 2017
Words are a powerful tool. We are taught from a young age to respect the power of our words and the impact they might have
The 10 Characteristics of a High-Performing Alumni Relations Office
Christopher Vlahos
February 16, 2017
This article was originally published on the Marts and Lundy blog. Belt-tightening among public and private institutions has alumni relations offices feeling under-resourced. However, this doesn’t
The Secret World of Facebook Ad Sets: Scheduling, Targeting, and Bidding
Emily Baselt Steiger
February 10, 2017
So you’ve got an alumni audience you want to target with a Facebook ad. Maybe you’ve got a solid clicks-to-website ad planned, or you’re looking
5 Schools That Create BuzzFeed-Inspired Content for Alumni and Students
Tim Ponisciak
February 7, 2017
BuzzFeed has flipped the journalism world on its head. From humorous top-10 lists to high-level news reporting, the tech company excels on both ends of
Top Takeaways from CASE-NAIS 2017: The National Conference for Independent Schools
Mike Nagel
February 3, 2017
This was my fourth CASE-NAIS conference, but my first as an EverTrue team member. It’s always been one of my favorite conferences because there are
How to Set Up News Alerts to Support Prospect Research
Emily Davis
February 2, 2017
As a prospect researcher, it’s essential to proactively locate news about prospects in a timely fashion. From job promotions to marriage announcements, the ability to
Meet Our Winter 2017 Honor Roll!
Courtney Camps
January 31, 2017
We are excited to present the second-ever EverTrue Honor Roll! This program recognizes EverTrue super-user standouts twice a year, celebrating our friends who have reached the
There Is No Silver Bullet; Fundraising is Hard
Chris Pinault
January 24, 2017
For the past six-plus years, I had the privilege of representing one of the world’s finest institutions, Tufts University, as a frontline fundraiser. It was
Introducing EverTrue for Gift Officers: Helping Road Warriors Work Smarter
Brent Grinna
January 19, 2017
“I spend too much time on administrative tasks.” “It takes days to get a report back when I’m planning a trip.” “It’s cumbersome to keep
