Segment and Test: A Scientific Method for Annual Giving Donor Analysis
Show me that you know me. And I’ll show you that I care. From flash sales to urgent calls-to-action, our inboxes—both digital and the one
Show me that you know me. And I’ll show you that I care. From flash sales to urgent calls-to-action, our inboxes—both digital and the one
We sat down with Leah Davis, associate director of new media & membership at WBUR, Boston’s NPR® News Station, to talk about how the station
Have you ever seen a picture that needed no explanation? Throughout history, iconic photos—like from the World War II D-Day invasion, the 1969 moon landing,
The world of higher education is an ever-changing one, and advancement offices that help fund higher education are being forced to adapt in myriad ways.
Remember crowdfunding? Seems like just two years ago it was all anyone wanted to talk about. At every conference, we discussed the benefits and problems
When researching a potential prospect, one important aspect of the wealth capacity estimate is the value of the prospect’s property and home(s). There are several
The end of the fiscal year is fast approaching for many advancement teams—and here at EverTrue, we’ve been working hard to pack as many
This series of short conversations with advancement leaders gives us a peek into exciting new projects, their thoughts on the challenges facing our industry, and
Click here for 5 tips on how to utilize your alumni to build a great volunteer program. In the age of Facebook, Instagram, and Twitter,