
January 28, 2019
A Fire and Found Money: How Kansas State Reinvented Their Fundraising Strategy
2018 was a big year for the Kansas State Foundation. The thing is, no one saw it coming, including the staff of the Kansas State Foundation. But in the wake of a wild year, they find themselves going into 2019 with a whole new approach in two major areas of…

January 4, 2019
Facebook For Advancement, Part 3 – Tools to Take Advantage of RIGHT NOW
Our Facebook for Advancement series continues onward. We’ve already covered why Facebook is still relevant and how to build your content engine. Check those out if you haven’t or jump right into the tools you can start using the second you finish reading this article. Facebook has a whole bunch…

December 18, 2018
A Delicious Treat: EverTrue’s December 2018 Product Update
Jump to a section in this post: Android updates, iOS updates, Relationship Management, New partnership with Hustle, search contact reports, gift transactions When was the last time you had to choose between two good options? For me, it was at dinner this past weekend. We were out with friends,…

November 19, 2018
Back and Better Than Ever: Announcing RAISE 2019
Raise is back. And we’re pretty excited about it. Join us September 19-20 in Boston, MA for RAISE 2019 to spend a few days trading insights and ideas with people throughout the advancement industry and get fresh perspectives from people pushing the envelope in other disciplines. There are still tons…

November 16, 2018
TrueTalk: Will You Be 1 of 40 Emails in Our Inbox on Giving Tuesday?
Fair warning right up front: There are some controversial opinions in the newest edition of TrueTalk. The subject is Giving Tuesday and Brent and Courtney have some thoughts. To say the least. No one is questioning the spirit of the day. But are too many institutions doing it just to…

November 8, 2018
EverTrue Tip: The Wonderful World of Segmentation
Taking a creative approach to segmentation can have some powerful effects on your next appeal. But in order for your brilliant ideas to reap their well-deserved results and accolades, you’ll need to know the basics of creating, saving and exporting segments. We’re here to show you how to do just…

November 1, 2018
TrueTalk: Conversations from EverTrue HQ — Episode 2: Put Your Phones To Work
If you're like me, you're always connected and always online. Whether using apps for travel, weather, news, video, social media, or games, I expect a seamless transition from my desktop to my phone without losing any quality. So why do we settle for a substandard mobile experience when it comes to…

October 22, 2018
TrueTalk: Conversations from EverTrue HQ — Episode 1: What’s the follow-up plan?
You throw a great event. Thousands of families come to the homecoming game. A social post goes viral. What happens next? Too often, the answer is nothing. *Crickets chirping* So how can higher ed change that? We’re tackling that topic in our first episode of TrueTalk — a series of…

October 12, 2018
EverTrue U: Syracuse — Speakers Announced!
Coming soon to Western New York… it’s EverTrue U — a half-day gathering for EverTrue customers and advancement visionaries as we dig into the best ways to use EverTrue, network with new friends, and learn from each other. I cannot wait to hear from the speakers we’ve lined up for…