Facebook for Advancement, Part 1: The Importance of Facebook
In this Facebook for Advancement series we’re taking a look at the world’s biggest social media platform and how (and why) advancement offices can take
In this Facebook for Advancement series we’re taking a look at the world’s biggest social media platform and how (and why) advancement offices can take
“One time, when locking up the library on a Saturday night, we discovered that one of the bathrooms was locked. None of the student workers,
When alumni ask to be taken off a contact list, what are they really saying? “I don’t care about [school name] the way I used
You throw a great event. Thousands of families come to the homecoming game. A social post goes viral. What happens next? Too often, the answer
Colleges and schools are really good at driving engagement. With events, active social channels, live streaming, and popular websites and alumni directories, higher ed offers
Digital engagement in higher education advancement is vastly under-resourced in comparison to traditional engagement, particularly around alumni events and programming. A sustained digital alumni engagement
Dr. Walter Kimbrough (@HipHopPrez on Twitter, Medium, and Instagram) is possibly the most active college president on social media. As the head of Dillard
We talked with Anna Schlia, director of advancement for the University of Rochester’s Eastman School of Music about building a portfolio from scratch. Anna’s been
How often do you get a digital marketer and a researcher together to talk about how online engagement leads to better prospect discovery? Yesterday, we
I love shoes. (It’s kind of a problem.) I’ve run out of room in my closet and mudroom. My shoe racks are full i and
I spoke with Niki Smith, digital media strategist at Drake University (and a Bulldog herself—she’s a Drake University alumna JO’08, GR ’15) about the recent
Recently graduated alumni are one of the most challenging cohorts to engage in the realm of alumni relations. Not only do we have to figure