On this episode of the RAISE podcast, Brent sits down with Nick Fulton from The Rams Club. Nick and his team sit at the intersection of university development and athletics, supporting a nationally recognized brand. Thanks to their huge fanbase, Nick’s prospect pool is very large. He and his team have both the opportunity and challenge of building their membership and donors beyond the traditional boundaries of ticket sales, event attendance, and institutional connection. He’ll share some of the innovative tactics they’re testing to build relationships and find future major gift donors. 

Interested in learning more? Nick joined a webinar with the Virginia Athletics Foundation to talk about how they’re targeting appeals, finding new donors, and building better stewardship experiences.