Holiday Video Inspiration for Your Best Year-End Yet
The holiday season is all about connection, reflection, and gratitude—and it’s a prime time to show donors how much their support truly matters. From nostalgic
4 Steps to Maximize Giving Tuesday Impact with Direct Mail
Giving Tuesday is the Super Bowl of the nonprofit world. It’s a day packed with generosity, enthusiasm – and plenty of calls to action. In
EverTrue’s First-Time Donor Report 2024
Our First-Time Donor Research Report aims to shed light on a particularly important group—first-time donors—and to provide a comprehensive overview of what happens after they
October Treats: BOOtcamp, Playbooks, and Spellbinding Donor Strategies! 🎃
As the leaves turn and the nights grow longer, it’s the perfect time to ensure your donors aren’t left in the shadows. Dive into our
Transforming Fundraising with Cadence-Based Engagement: Introducing Signal’s Custom Cadences
In the ever-evolving world of fundraising, creating meaningful and consistent donor engagement is more important—and more challenging—than ever. Many advancement teams find themselves juggling multiple
Change Management in Fundraising: The University of Memphis’ Blueprint for Success
In today’s fast-paced fundraising world, adopting new tech isn’t just beneficial—it’s crucial. But let’s be real: moving from recognizing the need for change to actually
6 Reasons You Need an Endowment Accounting Tool
Imagine one web-based platform that allows your non-profit institution to track and manage endowments and other restricted funds seamlessly. With Balance by EverTrue, it’s possible.
Q1 2024 Higher Ed Giving Insights
At EverTrue, we’ve developed a trusted research asset curated specifically for studying high-level trends in giving, with the goal of sharing quarterly and yearly studies
8 Things You’ll Love About Clarity
Cell phones. Broadband internet. Those little doodads that stretch across your shoes so you don’t slip on ice. Every year, new technology introduces us to
AI & Data Privacy: Best Practices for Advancement
Artificial Intelligence and the use of Large Language Models has been integrated in our daily lives, simplifying previously time-intensive tasks (like sifting through reviews on
What is the optimal fundraising portfolio?
In this recent Talking Shop episode, co-hosts Erin Moran and David Lively tackle a big topic: What is the optimal fundraising portfolio size? The answer,
The Future of EverTrue: A Look Inside Our New Brand
Over the past two years, the EverTrue product suite has experienced significant growth. EverTrue’s advancement intelligence, segmentation, and fundraiser empowerment software is now complemented by
