Instagram for Advancement: An Upcoming EverTrue Webinar

If a picture can say a thousand words why can’t it help your advancement office discover new donors?

This past May we highlighted in a post how Middlesex School effectively ran a campaign around the popular photosharing app called Instagram. After hearing a positive response and learning more about how alumni relations and development offices were trying to use the platform on the #casesmc hashtag, we teamed up with Middlesex School and the Rensselaer Polytechnic Institute to bring you a webinar on “Instagram for Advancement” on September 12th at 2PM EST.


What is Instagram?
Instagram is a mobile app that allows users to share photos and apply photo filters. Instagram has benefitted from a strong eco-system of tools that work alongside the popular app. With over 80 million users, Instagram was recently acquired for $700 million by Facebook .

Instagram in Alumni Relations and Development
The focus of this free webinar will be three-fold:

• From Flikr to Facebook, take a look at trends in photosharing in advancement.
• See how to use Instagram as part of your office’s photo-sharing strategy.
• Hear lessons learned from Instagram campaigns at Middlesex School and RPI.

The webinar is filling out quickly so make sure to register soon!

If you would like to see what our webinars are all about, or are looking for additional free resources for your office, make sure to check out one of our past webinars below:

LinkedIn for Alumni Engagement and Prospect Research
The Loomis Chaffee School’s Social Media Playbook
Finish Strong: Last Minute Strategies for the Annual Fund

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