A Fire and Found Money: How Kansas State Reinvented Their Fundraising Strategy
2018 was a big year for the Kansas State Foundation. The thing is, no one saw it coming, including the staff of the Kansas State
3 Case Studies of Donor (and Consumer) Segmentation in Action
Hypothesis formed? Check. Data collected? Check. Tests in the field? Check. Hypothesis modified, confirmed, or debunked? Check. Insight achieved? Check. Now what? In my last
