Privacy Policy

Privacy Policy

September 5, 20140 CommentsJenna Buckle

This Privacy Policy was last updated on April 1, 2017.

Our Policy:

Welcome to the EverTrue, Inc. (“EverTrue”, “we”, “us” and/or “our”) website, (the “Site”), and our related products and services. The Site is operated by EverTrue and has been created to provide information about our company and our products and services and to facilitate our users’ access to and use of the EverTrue applications, including GivingTree, Community and Console (the Site and such products, services and applications, including any mobile applications, collectively, the “Services”). This Privacy Policy sets forth EverTrue’s policy with respect to information, including personally identifiable data (“Personal Data”), that is collected from our customers and other users of the Services (“you”, “your”). It also describes the choices available to you regarding our use of and your access to your Personal Data, as well as how to update and correct your Personal Data.

If you have an unresolved privacy or data use concern that you believe we have not addressed satisfactorily, you can contact us at


Information We Collect:

When you interact with us through the Services, we may collect Personal Data and other information from you, as further described below.

Your Personal Data That You Provide through the Services: We collect Personal Data from you, such as  your name, phone number, email address and employment-related information, when you voluntarily provide such information to us, such as when you contact us with inquiries, respond to one of our surveys, register for access to the Services or use certain Services. Wherever EverTrue collects Personal Data, we make an effort to provide a link to this Privacy Policy.

Testimonials:  We collect and display personal testimonials of satisfied customers and users on the Services in addition to other endorsements. With your consent, we may post your testimonial along with your name on the Services. If you wish to update or delete your testimonial, you can contact us at

Personal Data You Provide about Others; Personal Data Collected through Other Sources: We collect Personal Data about our customers’ contacts, such as general directory information from alumni databases, graduation year and historical giving data, directly from our customers. We also collect Personal Data about our customers’ contacts and users of the Services through various publicly available sources, including the United States Census, various Third-Party Sites (as defined below) and Social Media Services (as defined below), in accordance with such third parties’ privacy policies, as applicable. Please note that we collect Personal Data about our customers’ contacts under the direction of our customers and have no relationship with the customers’ contacts whose Personal Data we process on behalf of our customers, unless such contacts have independently registered as users of the Community app or other services made available through the Services.

As an EverTrue Alumni Directory user, you may submit corrections or updates regarding other Community users’ information.

Public Profile; Access to Personal Data Provided by our Customers: Profile information for customers’ contacts and users of the Services will be publicly accessible and viewable in our directory and on the Services. If you are a contact of one of our customers and would like to request removal of an unauthorized profile or deletion or deactivation of a profile, please contact our customer directly.

A customer or other registered user may request the removal, deletion or deactivation of a profile such customer or user has created by contacting EverTrue at You understand that some profile information may remain on publicly viewable areas of the Services if it is publicly available information or another user has provided it in connection with such users’ use of the Services, and that profile information may remain on our servers or in our records after it is no longer viewable by other users of the Service.

We may transfer personal information to companies that help us provide our service. Transfers to subsequent third parties are covered by the service agreements with our customer.

EverTrue has no direct relationship with the individuals whose personal data it processes. An individual who seeks access, or who seeks to correct, amend, or delete inaccurate data should direct his query to EverTrue’s customer (the data controller). If requested to remove data we will respond within a reasonable timeframe.

We will retain personal data we process on behalf of our customers for as long as needed to provide services to our customers. EverTrue will retain this personal information as necessary to comply with our legal obligations, resolve disputes, and enforce our agreements.

By voluntarily providing us with Personal Data, you are consenting to our use of it in accordance with this Privacy Policy. If you provide Personal Data to the Services, you acknowledge and agree that such Personal Data may be transferred from your current location to the offices and servers of EverTrue and the authorized third parties referred to herein located in the United States.

Other Information:

Data from Mobile Devices: When you download and use our Services through an application installed on a mobile device, we automatically collect information on the type of device, operating system version and the device identifier (or “UDID”).

Geo-Location Data: We collect your location-based information for the purpose of assisting you in locating places of interest and identifying contacts or other users of the Services who live or work in your geographic area. For example, an EverTrue user may view prospective donors and a Community user may locate fellow alumni users of the Services in a given city or neighborhood. We will share your location-based information with our mapping provider for the sole purpose of providing you with this service. You may opt-out of location based services at any time by editing the setting at the device level or by emailing us at


Non-Identifiable Data: When you interact with EverTrue through the Services, we receive and store certain personally non-identifiable information. Such information, which is collected passively using various technologies, cannot presently be used to specifically identify you. We may store such information ourselves or such information may be included in databases owned and maintained by EverTrue affiliates, agents or service providers. We may use such information and pool it with other information to track, for example, the total number of visitors to our Services, the number of visitors to each page of our Site, the location from which the Services are being used and the domain names of our visitors’ Internet service providers.  We may combine this passively-collected information with other information we collect about you, including Personal Data, to customize content or to otherwise improve the Services.

EverTrue and our partners use cookies or similar technologies to analyze trends, administer the website, track users’ movements around the website, and to gather demographic information about our user base as a whole. Users can control the use of cookies at the individual browser level.


Mobile Analytics: We use mobile analytics software to allow us to better understand the functionality of our mobile application on your device. This software may record information such as how often you use the application, the events that occur within the application, aggregated usage data, performance data and from which service you downloaded the application. We do not link the information we store within the analytics software to any Personal Data you submit within the mobile app.

Log Files: As is true of most websites, we gather certain information automatically and store it in log files. This information may include internet protocol (IP) addresses, browser type, internet service provider (ISP) information, referring/exit pages, operating system, date/time stamp and/or clickstream data. We do not link this automatically collected data to other information we collect about you.

Aggregated Personal Data: In an ongoing effort to better understand and serve the users of or visitors to the Services, EverTrue often conducts research on our user demographics, interests and behavior based on the Personal Data and other information provided to us. This research may be compiled and analyzed on an aggregate basis, and EverTrue may share this aggregate data with our affiliates, agents and business partners. This aggregate information does not identify you personally. EverTrue may also disclose aggregated user statistics in order to describe our Services to current and prospective business partners, and to other third parties for other lawful purposes.

Behavioral Targeting: We partner with third parties to display advertising in connection with the Services and manage our advertising on other sites. Our third-party partners may use technologies such as cookies to gather information about your activities on the Services and other sites in order to provide you with advertising based upon your browsing activities and interests. If you wish to not have this information used for the purpose of serving you interest-based ads, you may contact use at Please note this does not opt you out of being served ads. You will continue to receive generic ads.


Our Use of Your Personal Data and Other Information:

EverTrue uses the Personal Data you provide in a manner that is consistent with this Privacy Policy. If you provide Personal Data for a certain reason, we may use the Personal Data in connection with the reason for which it was provided. For instance, if you contact us by email to ask a question or report an issue with the Services, we will use the Personal Data you provide to answer your question or resolve your problem. Also, if you provide Personal Data in order to obtain access to the Services, we will use such Personal Data to provide you with access to and monitor your use of the Services. EverTrue and our subsidiaries and affiliates (the “EverTrue Related Companies”) may also use Personal Data and other personally non-identifiable information collected through the Services to help us improve the content and functionality of the Services and to better understand our users. EverTrue and our affiliates may use your name, email address and other contact information to send you newsletters about the Services or tell you about services we believe will be of interest to you. If we do so, each newsletter or communication we send you will contain instructions permitting you to “opt-out” of receiving future communications. In addition, if at any time you wish not to receive any future communications or you wish to have your name deleted from our mailing lists, please contact us at

Push Notifications: We may occasionally send you push notifications through our mobile applications to provide you with updates and other service-related notifications that may be of importance to you. You may at any time opt-out from receiving these types of communications by turning them off at the device level through your settings.

If EverTrue intends on using any Personal Data in any manner that is not consistent with this Privacy Policy, you will be informed of such anticipated use prior to or at the time at which the Personal Data is collected.

Our Disclosure of Your Personal Data and Other Information:

EverTrue is not in the business of selling your information. We consider this information to be a vital part of our relationship with you and our customers. There are, however, certain circumstances in which we may share your Personal Data and the Personal Data you provide about others with certain third parties without further notice to you, as set forth below:

Third-Party Services: When you use EverTrue Community, GivingTree or other applications through the Services and submit name, email address or location information about yourself or other individuals, we may share such information with and derive additional information from third-party services to facilitate the delivery of the Services. For example, we use LinkedIn to determine employment and professional information, Facebook to determine an individual’s affinity towards an EverTrue customer and a mapping service provider to display your current location or locations you may visit.

Business Transfers: As we develop our business, we might sell or buy businesses or assets. In the event of a corporate sale, merger, reorganization, dissolution or similar event, Personal Data may be part of the transferred assets. You will be notified via email and/or a prominent notice on the Services of any change in ownership or any material changes in uses of Personal Data, as well as any choices you may have regarding your Personal Data.

Related Companies: We may also share Personal Data with our Related Companies for purposes consistent with this Privacy Policy.

Agents, Consultants and Related Third Parties: EverTrue, like many businesses, sometimes hires other companies to perform certain business-related functions. Examples of such functions include mailing information, maintaining databases, sending emails and SMS messages, performing maintenance and security operations and processing payments. When we employ another company to perform a function of this nature, we only provide such company with the information that it needs to perform its specific function.

Please note that EverTrue does not process payments or collect payment-related information through the Services; rather, our payment page is powered by a third-party payment processor. Any information you provide to the payment processor is governed by the payment processor’s privacy policy. As of the date of this Privacy Policy, EverTrue uses Stripe as our third-party payment processor. Stripe’s Privacy Policy is located at We may change our payment processor in the future.

Legal Requirements: EverTrue may disclose Personal Data if required to do so by law or in the good faith belief that such action is necessary to (i) comply with a legal obligation or assist government enforcement agencies, (ii) protect and defend the rights or property of EverTrue or our users, (iii) act in urgent circumstances to protect the personal safety of users of the Services or the public, (iv) protect against legal liability or (v) protect the security or integrity of the Services.

Other than the specific disclosures noted above, EverTrue will not sell, license, distribute or otherwise provide Personal Data to any third party.


Your Choices:

You can use the Services without providing any Personal Data. If you choose not to provide any Personal Data, you may not be able to use certain Services.


This Privacy Policy does not apply to any Personal Data collected by EverTrue other than Personal Data collected through the Services. This Privacy Policy shall not apply to any unsolicited information you provide to EverTrue through the Services or through any other means. This includes, but is not limited to, information posted to any public areas of the Services, such as comment sections or bulletin boards (collectively, “Public Areas”), any ideas for new products or modifications to existing products and other unsolicited submissions (collectively, “Unsolicited Information”). All Unsolicited Information shall be deemed to be non-confidential and EverTrue shall be free to reproduce, use, disclose and distribute such Unsolicited Information to others without limitation or attribution.


EverTrue does not knowingly collect Personal Data from children under the age of 13. If you are under the age of 13, please do not submit any Personal Data through the Services. We encourage parents and legal guardians to monitor their children’s Internet usage and to help enforce our Privacy Policy by instructing their children never to provide Personal Data on the Services without their permission. If you have reason to believe that a child under the age of 13 has provided Personal Data to EverTrue through the Services, please contact us as indicated below, and we will endeavor to delete that information from our databases.


This Privacy Policy applies only to the Services. The Services may contain links to other websites not operated or controlled by EverTrue (the “Third-Party Sites”). The policies and procedures we describe here do not apply to the Third-Party Sites. The links from the Services do not imply that EverTrue endorses or has reviewed the Third-Party Sites. We suggest contacting those sites directly for information on their privacy policies.


Through the Services, you can choose to access certain social media websites and services that are owned and/or controlled by third parties (including, without limitation, LinkedIn, Facebook and Twitter) (such websites and services, collectively, the “Social Media Services”). When you elect to access and use the Social Media Services, you will be sharing your information (which will include Personal Data, if you elect to share such information) with those Social Media Services. As with other Third-Party Sites, the information that you share with the Social Media Services will be governed by the privacy policies and terms of service of the providers of such Social Media Services and not by the policies and procedures we describe here. You may also be able to modify your privacy settings with these Social Media Services to, for example, control what information the Social Media Services disclose to other entities, including EverTrue. When you add Social Media Service accounts to the Company Services or log into the Services using your Social Media Services account, we will collect relevant information necessary to enable the Services to access that Social Media Service; however, you will provide your login information, like your password, directly to such Social Media Service (and not to EverTrue). As part of such integration, the Social Media Service will provide EverTrue with access to certain information that you have provided to such Social Media Service, and we will use, store and disclose such information in accordance with this Privacy Policy and, if and to the extent applicable, the policies of such Social Media Services. However, please remember that the manner in which Social Media Services use, store and disclose your information is governed by the policies of the applicable Social Media Services provider, and, as a result, EverTrue shall not have any liability or responsibility for the privacy practices or other actions of Social Media Services that may be enabled within and/or otherwise accessible through the Services.

Blog. A publicly-accessible EverTrue blog is viewable through the Services. A third-party application manages the EverTrue blog and may require you to register with such application to post a comment. If you post Personal Data or other information to the blog or any related comment sections and would like to have such information removed from public view, you will need to contact or login into the third-party application. To learn how the third-party application uses your information, please review its privacy policy.

Referral. If you choose to forward a position or job opening on our careers page, we will ask you for your friend’s name and email address. We will automatically send your friend a one-time email inviting him to apply for the job position. EverTrue stores this information for the sole purpose of sending this one-time email.

Your friend may contact us at to request that we remove this information from our database.


EverTrue takes reasonable steps to protect the Personal Data provided via the Services from loss, misuse, and unauthorized access, disclosure, alteration or destruction. We follow generally accepted standards to protect the Personal Data submitted to us, both during transmission and once we receive it. We encrypt the transmission of this information using secure socket layer technology (SSL). However, no Internet, email, mobile or other electronic transmission is ever fully secure or error-free. In particular, email sent to or from the Services may not be secure. Therefore, you should take special care in deciding what information you send to us via email. Please keep this in mind when disclosing any Personal Data to EverTrue via the Internet.


Other Terms and Conditions:

Your access to and use of the Services is subject to EverTrue’s Terms of Use.


Changes to EverTrue’s Privacy Policy:

The Services and our business may change from time to time. As a result, at times it may be necessary for EverTrue to make changes to this Privacy Policy. EverTrue reserves the right to update or modify this Privacy Policy at any time and from time to time. If we make any material changes, we will notify you by email (sent to the email address specified in your account) or by means of a notice on the Services prior to the change becoming effective. Please review this policy periodically, and especially before you provide any Personal Data. This Privacy Policy was last updated on the date indicated above. Your continued use of the Services after any changes or revisions to this Privacy Policy shall indicate your agreement with the terms of such revised Privacy Policy.

Access to Information; Contacting EverTrue:

If the information that you have provided through the Services changes, or if you no longer desire to access or use the Services, you may correct, update, amend, delete/remove (or ask to have deleted/removed) any such information from a public forum, directory or testimonial on our Services by making the change through your account or by requesting our removal of such information or deactivation of your account by contacting us at the contact information listed below. We will respond to your request within 30 days.

We will retain your information, including your geo-location data, for as long as your account is active or as is needed to provide you with access to the Services. We will retain and use your information as necessary to comply with our legal obligations, resolve disputes and enforce our agreements.

Please also feel free to contact us if you have any questions about EverTrue’s Privacy Policy or the information practices of the Services.

You may contact us as follows:

EverTrue, Inc.
330 Congress Street, 2nd Floor
Boston, MA 02210


Your California Privacy Rights:

Applicable California privacy legislation permits visitors who are California residents to request certain information regarding our disclosure of Personal Data to third parties for their direct marketing purposes. To make such a request to access such information, please contact us as follows: Within thirty (30) days of receiving such a request, we will provide a list of the categories of Personal Data disclosed to third parties for third-party direct marketing purposes during the immediately preceding calendar year, along with the names and addresses of these third parties. This request may be made no more than once per calendar year. We reserve our right not to respond to requests submitted other than to the email address specified in this paragraph.