Engagement is more personal than ever—and now, it’s easier than ever too.
Donor inboxes are crowded. Generic messages get skipped. But personalized video? That still cuts through. That’s why we’re excited to announce Signal Video Powered by ThankView—a new way to record and send personal videos directly within Signal, with no extra tools, tabs, or logins required.
Now, you can bring warmth, voice, and authenticity into every message—right from the platform you already use to manage donor engagement.
Why Signal Video?
We’ve seen firsthand how impactful it is when fundraising teams use video to connect with donors. Through ThankView, we’ve powered millions of video messages that deepen relationships, improve response rates, and help fundraisers show up in a more human way.
But we also heard this loud and clear:
Personal video works best when it’s easily incorporated into your workflows.
That’s why we built Signal Video Powered by ThankView—a lightweight, in-app video tool that brings the power of personalized video directly into Signal, where your donor engagement already happens.
Whether you’re introducing yourself, sending an update, or following up after an event, Signal Video helps you connect in a more human way, without slowing you down.
What You Can Do with Signal Video
With Signal Video, personal video messaging becomes part of your everyday workflow.
- Record in-app directly from Signal—no switching tools
- Embed videos into Signal emails with a single click
- Track engagement with video views and CTA click data
- Create fully branded landing pages with integrated calls-to-action
- Log and report interactions with donor records, automatically
A Seamless Part of Your Workflow
Signal Video is fully integrated into the places you already work:
- From Tasks: Create a ThankView video task to record, upload, or reuse videos from your Signal library
- From Email Composer: Click the video icon to insert or record a message directly into your email
You can even keep editing your email while your video processes, and your videos are automatically stored and trackable through the Signal Video Library.
Built-in Tools to Elevate Your Message
Creating polished, accessible content is easy—no editing experience required:
- Recording scripts for standardized messaging
- Closed captions to improve accessibility
- Video trimming (with revert!) to perfect your content
- Animated thumbnails to boost visibility in inboxes
- Personal library to organize and reuse your content
“Signal Video cuts down on what I’m calling my ‘transit time.’ I love it.”
– Anegela Jarvis
Leadership Gifts Manager, Annual Giving, The University of Memphis
Who's it for?
- Gift Officers and DXOs looking to stay personal while staying efficient
- Advancement teams who want to stand out with donor engagement
- Stewardship teams building relationships at scale
- Anyone using Signal who wants to move faster without sacrificing connection
What’s Next?
Signal Video is available now to all Signal customers—no separate ThankView license required. Just click, record, and send. It’s never been easier to personalize your outreach at scale.