How Northern Illinois University Used a Giving Day for Prospect Discovery
NIU advancement staff awaited with anticipation as they pressed send on the invite to their virtual Day of Giving Kickoff, unsure of what the response
The Giving Funnel at the University of Miami
Here’s how the University of Miami used Facebook to surface 7,000 leads for frontline fundraisers, helping close 120+ gifts worth $600,000 and creating millions more
George Washington University’s Giving Funnel delivered 700+ new prospects, $6MM in proposals, and $300k in new gifts — Now let’s build yours!
I love sharing success stories. It pumps me up when a team uses the Giving Funnel approach to hit goals in record time. And that’s
Alumni Identity: Data-driven Prospect Discovery Needs to Include Graduate Feelings of Connection
“Wealth screening is amazing at filling our donor pipeline!” – said no fundraiser ever. When it comes to prospect discovery and pipeline development, no one
“That Escalated Quickly:” Digital Gift Officers in Demand
Nearly two years ago, I wrote a piece about the rise of the digital gift officer. I was working at Cornell University’s office of alumni
Building a Gift Officer Portfolio from Scratch
We talked with Anna Schlia, director of advancement for the University of Rochester’s Eastman School of Music about building a portfolio from scratch. Anna’s been
TrueStories: Six-figure Donors Hiding in Plain Sight
Last week, I chatted with Lydia Kokolskyj-West, Deputy Executive Director for Development at Santa Clara University. She’s fantastic and her team is seeing some amazing
Five SIX Ways to Use Social Media to Shake Up the Pyramid
How often do you get a digital marketer and a researcher together to talk about how online engagement leads to better prospect discovery? Yesterday, we
Winning Strategies: Turning Fans into Donors — RECAP
Wow! That was so fun. Yesterday, our founder and CEO Brent Grinna sat down with Casey Steffan, Director of Membership and Development at the Virginia
Advanced Search Tips for Finding Prospects on Social Media
In my role as a development analyst, many of my clients are related to the healthcare sciences. For this reason, I often search for new
9 Creative Ways to Discover New Prospects
One of the most exciting aspects of prospect research is the discovery of previously unknown prospects for your organization. Whether you’re starting a new campaign
Prospect Research, Big Data, and Poetry
For those of us in Wisconsin, the NCAA championship didn’t go quite the way we hoped—despite the Badgers’ stunning victory in Dan Klamm’s March Madness Social
