WEBINAR:
Building a Student-Powered Stewardship Program (Without a Big Team)
University of North Dakota’s Playbook

Jenn Lukens
Director of Stewardship
UND Alumni Association & Foundation

Chad O'Shea
Associate Director of Stewardship Communications
UND Alumni Association & Foundation

Darby Harcourt
Customer Success Manager
EverTrue
Student videos aren’t just a “nice to have”, they’re one of the most effective ways to show donors the real impact of their giving.
At the University of North Dakota, a team of three has built a repeatable, scalable approach to student-driven stewardship using personalized video.
In this session, they’ll share:
- How they identify and recruit students across campus
- The exact workflows they use to collect and manage video submissions
- Real campaign examples (Giving Day, scholarship stewardship, event follow-up)
- What they’ve learned about what works—and what doesn’t
You’ll leave with a clear starting point for launching your own student video program, plus practical tips to make it sustainable from day one.