Annual Giving’s seat at the table
Annual Giving professionals are the lead generators who fuel prospect pipeline and make big fundraising goals attainable. But – sometimes our annual giving friends share
ChatGPT and Annual Giving: 3 use cases
The Annual Giving team at the University of South Carolina is testing out AI-generated messaging to power their Giving Day messaging, fiscal year-end Dean’s appeals,
How to get more donors on the map with Baylor University
Since establishing a leadership annual giving team in 2018, Baylor University has: Nearly tripled interactions, increasing donor contact by almost 275% Uncovered numerous major gifts
Connections that Convert: Creating targeted campaigns that inspire donations
“We need more engagement!” “We need more young alumni donors!” “We need funding for this priority project!” Sound familiar? Advancement shops across the country run
Your team’s playbook for giving day follow-up
A giving day isn’t the Super Bowl. It’s the first game of the season. Giving Tuesday is just around the corner. And with strong marketing,
RAISE podcast: Mike Wallace, Santa Clara University
On this episode of the RAISE podcast, Brent chats with Mike Wallace, Associate Vice President for Development at Santa Clara University. Check out this recap
Talking Donor Retention with Louis Diez, Muhlenberg College
Mike sat down with Louis Diez, Executive Director of Annual Giving at Muhlenberg College, for a chat about why donor retention matters. When national donor
The Giving Funnel at the University of Miami
Here’s how the University of Miami used Facebook to surface 7,000 leads for frontline fundraisers, helping close 120+ gifts worth $600,000 and creating millions more
RAISE Podcast Recap – December 2020
If you’re anything like us, you’re looking forward to slowing down a bit during the holidays. We all still have important work to do before
The Immediacy of 2020, and Giving Tuesday
At EverTrue, we love to think strategically. We relish in a good long-term planning session with our board members, investors, and company leadership in which
Key metrics for fundraising during COVID-19 and beyond: Part 3
We’re recapping our recent webinar highlighting 3 key performance indicators that every advancement organization needs to focus on in FY21 and beyond. So far, we’ve
Key metrics for fundraising during COVID-19 and beyond: Part 2
We’re recapping our recent webinar highlighting 3 key performance indicators that every advancement organization needs to focus on in FY21 and beyond. In this series,
