Talking Donor Retention with Louis Diez, Muhlenberg College
Mike sat down with Louis Diez, Executive Director of Annual Giving at Muhlenberg College, for a chat about why donor retention matters. When national donor
Donor Identification in the 21st Century [Whitepaper]
Think about how you identify and prioritize prospects today. What makes a good prospect? What are the affinity and capacity signals you look for, and how do
