
Five Lessons that Fundraisers Can Learn from Sales Executives
The path to closing a major gift can be similar to booking a big sale. We sift through prospects to identify those with the most
The path to closing a major gift can be similar to booking a big sale. We sift through prospects to identify those with the most
Episode 3: Everyone’s a Fundraiser Subscribe: iTunes/Stitcher/Spotify On this episode of the RAISE Podcast we’ve got Chris Campbell, Senior Associate Vice President of Information Strategy
For the past six-plus years, I had the privilege of representing one of the world’s finest institutions, Tufts University, as a frontline fundraiser. It was
During my first month as a major gifts officer at Providence College, I was fortunate enough to secure a visit with a consistent donor who
My development career began long before Al Gore invented the Internet, back when prospect research meant going to the library to look up newspaper articles
If there’s one thing you should know about the EverTrue team, it’s that we love fundraising. Our team is made up of class agents for
Do you shop on Amazon? Check. Do you work at a 501(c)3 organization? Check. Do your constituents shop on Amazon? Check. Have you set up
Welcome back to The EverTrue Evangelist! You may remember from my first post that this is an ongoing series about the challenges of advancement professionals.
In the deep recesses of your fundraising operation, you’ll find advancement services. I’ve said before that fundraisers who are willing to venture into the world
Think about how you identify and prioritize prospects today. What makes a good prospect? What are the affinity and capacity signals you look for, and how do
Customization is key. I think this is a maxim any successful fundraiser understands and upholds. Oftentimes, however, organizations don’t personalize the donor experience until after
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