Do Likes Equal Ticket Sales? How Baylor University Tripled Purchase Rates
Do social media likes equal ticket sales? Baylor University decided to test it out as part of its strategy for selling season tickets for their
How the Digital Revolution Can Reverse Declining Alumni Participation [SlideShare]
As alumni participation continues to spiral downwards, it seems that higher education has a challenge on its hands. According to a Alumni Access’s 2015 “Ultimate
What to Do When You’re Not the Main @University Account
Maybe you’re the only full-time social media person at a small school or college. Maybe you’re in charge of social accounts—but not the main @university
What to Do When You’re Not the Main @University Account
Maybe you’re the only full-time social media person at a small school or college. Maybe you’re in charge of social accounts—but not the main @university
