Talking Donor Retention with Louis Diez, Muhlenberg College
Mike sat down with Louis Diez, Executive Director of Annual Giving at Muhlenberg College, for a chat about why donor retention matters. When national donor
Key metrics for fundraising during COVID-19 and beyond: Part 3
We’re recapping our recent webinar highlighting 3 key performance indicators that every advancement organization needs to focus on in FY21 and beyond. So far, we’ve
Pausing to thank every single donor during the pandemic
The University of Wisconsin Foundation and Alumni Association used personalized videos to thank every single donor. Now that’s what we call a great donor experience.
EverTrue + ThankView launch a show-stopping integration
EverTrue & ThankView have joined forces on a new integration that brings video engagement stats into EverTrue. Bet that got your attention? (And maybe some
Six things Annual Giving should do during the COVID-19 crisis
The world has been flipped upside down in the last few weeks. Campuses, typically buzzing as spring arrives, are now empty. Giving days have been
Starting and Running a Digital Gift Officer Program
Let’s think about your donor experience as an alum. What if when you gave to your alma mater… You got a thank-you phone call. From
How a $300 “Magic Backpack” Lets An Advancement Team Create Awesome Videos
The Kansas State University Foundation built backpacks with all the equipment fundraisers and donor experience officers need to create high-quality, personalized videos using only a
TrueTalk: Conversations from EverTrue HQ — Episode 1: What’s the follow-up plan?
You throw a great event. Thousands of families come to the homecoming game. A social post goes viral. What happens next? Too often, the answer
Winning Strategies: Turning Fans into Donors — RECAP
Wow! That was so fun. Yesterday, our founder and CEO Brent Grinna sat down with Casey Steffan, Director of Membership and Development at the Virginia
Fundraising Today and Tomorrow: An Interview With Bob Miller, VP of Advancement at Loyola Academy
This series of short conversations with advancement leaders gives us a peek into exciting new projects, their thoughts on the challenges facing our industry, and
Powerful Ways to Segment Donors for Your Next Appeal
My wife, Sonja, keeps getting mail from AARP. Even though she’s about four decades away from becoming a “retired person,” they keep asking her to
Doing Damage Control: How to Fix a Bad Situation With a Donor
A few years ago, a donor, whom I’ll refer to as “Lynne” for purposes of anonymity, complained to her close friend (a colleague of mine)
