The Full Story:
As a team, HonorHealth Foundation found significant value in using DonorSearch by EverTrue.
In one example, a donor who came through the hospital was screened through the platform and came back with a very high rating. Based on that information, the team reached out and secured a $2 million gift within the first six months.
Beyond this result, the team has been able to leverage their patient data and run lists through DonorSearch to gain clearer insight into donor potential. The platform provides concrete values related to both propensity for gratitude and propensity for philanthropy, helping guide their outreach efforts.
One of the most impactful aspects has been the ability to see where else donors are giving. By understanding whether individuals support healthcare organizations, education, environmental causes, religious organizations, or political affiliations, the team can better align their outreach.
Overall, DonorSearch has given HonorHealth Foundation the opportunity to drill down into their data and better understand where the opportunities are within their organization.