12 Advancement Leaders We Learn From
I was inspired to found EverTrue after having consistently amazing interactions with my alumni community from the moment I arrived at Brown. As a first-generation college student, Brown’s community was a source of inspiration and education as I was introduced to networks and opportunities that I didn’t know existed. Through our work at EverTrue, I’ve […]
Facebook Insights: Analytics at Last!
EverTrue’s Alumni Connect platform integrates Facebook Connect, thereby enabling your alumni to share content they find interesting to their Facebook wall. We love this feature because engaged alumni can actually become distributors of content and serve as a filter on behalf of their friends. Sample screenshots are below: We think data analysis is extremely important for […]
5 Reasons to Make Sure Your Senior Class is on LinkedIn
Recently, our team caught @edudemic tweet a great article detailing the benefits of LinkedIn for students. After a bit of reflecting on how to get more alumni on LinkedIn, we realized that an inDay for your Senior Class could be an answer, or at least a great start! Whether you have 6,000 soon-to-be young alumni […]
Unfiltered Feedback About Your Online Alumni Community
I just received the email below from a loyal alumnus of a New England institution. Since starting EverTrue after serving as an alumni volunteer for 5 years, I have been overwhelmed by the support we’ve received from fellow alumni who are passionate about their school. We’ve been equally saddened by alumni frustrations with the solutions available today. It’s important […]
Alumni Events to Watch for at SXSW
Since March 1987, South by Southwest has grown from a small music festival of fewer than 700 attendees to a dynamic party of nearly 50,000 music, film and interactive media enthusiasts. With a combination of large crowds, warm weather, and diverse attendees, ranging from high-powered corporate executives to aspiring entrepreneurs, SXSW is an outstanding forum […]
Grow Your LinkedIn Alumni Group By 5PM Today
There are over 86,000 alumni groups on LinkedIn catering to traditional high school and college alumni groups and a wide range of corporate alumni, including McKinsey (7,800 members), Goldman Sachs (8,800 members), and Bain & Company (5,600 members). Yet, most of these groups grow organically at a slow pace, and few count more than 20% […]
Battling Young Alumni Unemployment
“It’s tough out there”. As the class of 2007 gets underway with 5th reunion gift campaigns across the country, we’ve been reflecting on the impact the macroeconomic roulette wheel can have on different graduating classes. Reunion gift campaigns are never easy, but things are particularly challenging amidst 200,000 job losses in the financial sector this […]
Introducing the iGift – Apple’s $10,000 Matching Gift Program
Most of Apple’s big announcements have to do with new product innovations. Yesterday, Tim Cook shared details about Apple‘s commitment to match employee gifts to non-profits up to $10,000 per year. This is a fantastic initiative and it seems fitting given Apple’s historical roots in education and other non-profit verticals. We are big fans of Apple products, […]
Introducing the iGift – Apple's $10,000 Matching Gift Program
Most of Apple’s big announcements have to do with new product innovations. Yesterday, Tim Cook shared details about Apple‘s commitment to match employee gifts to non-profits up to $10,000 per year. This is a fantastic initiative and it seems fitting given Apple’s historical roots in education and other non-profit verticals. We are big fans of Apple products, […]
Mail Order Pride: Is Your School Reducing Direct Mail to Alumni?
How might the responses differ for your Class of 2007 alumni who are already planning their 5th reunion versus the Class of ’62 coming back for their 50th?
Apple by the Numbers in 2011
Yesterday kicked off Apple’s WWDC. Much has been written already, but we really enjoyed the summary from All Things D. Here is an excerpt with the numbers that matter relating to Apple and mobile. Apple has sold 200 million IOS devices to date …which accounts for more than 44 percent of the mobile market […]
Apps in 2011 and Beyond
iSuppli just released a report on the state of the mobile app market. Here are some interesting excerpts: On Apple: “Given that Apple devices such as the iPhone, iPod and iPad are the market leaders in their field, the company’s App Store is expected to take in 76 percent of revenue this year and retain […]