Propelling pipeline from student outreach to MGOs

The Santa Clara University teamed up with EverTrue to implement a Donor Experience (DX) program that would bridge the gap between annual giving donors and major gift prospects and propel prospect pipeline. Soon after launching a DX program, they swapped their phonathon program for a Campus Creators program. Here’s what they learned. Table of Contents […]

Annual Giving’s seat at the table

Annual Giving professionals are the lead generators who fuel prospect pipeline and make big fundraising goals attainable. But – sometimes our annual giving friends share that they feel like an overlooked piece of the puzzle. On this episode of TrueTalk, Megan Rajski and EverTrue’s Hannah Davis explore what keeps annual giving professionals up at night, the annual […]

The Advancement AI Wishlist

AI has only recently been introduced to the world and the full extent of the applications and benefits of the incredible technology are still unknown. The value of AI in the advancement space is beginning to emerge, and slowly but surely fundraising shops are testing this technology out on a micro level. Michael Reza and […]

Combatting the Stress of Endowment Reporting Season

Endowment reporting season can be one of most stressful times of the year for advancement shops. And it’s also one of the most critical. Here’s how you can simplify the endowment reporting process, improve workflows, and set up your team (and your donors) for success. “Painful”, “stressful”, and “it feels great when it’s over” is […]