Your Go-To Guide on AI in Fundraising
Hey there! If you’ve been curious about how Artificial Intelligence (AI) is shaking things up in the advancement world, you’re in the right place. We’ve
Propelling pipeline from student outreach to MGOs
The Santa Clara University teamed up with EverTrue to implement a Donor Experience (DX) program that would bridge the gap between annual giving donors and
The Future of EverTrue: A Look Inside Our New Brand
Over the past two years, the EverTrue product suite has experienced significant growth. EverTrue’s advancement intelligence, segmentation, and fundraiser empowerment software is now complemented by
Combatting the Stress of Endowment Reporting Season
Endowment reporting season can be one of most stressful times of the year for advancement shops. And it’s also one of the most critical. Here’s
ChatGPT and Annual Giving: 3 use cases
The Annual Giving team at the University of South Carolina is testing out AI-generated messaging to power their Giving Day messaging, fiscal year-end Dean’s appeals,
What to do with last-minute canceled meetings
It’s no secret that we love to talk about the “next-best” prospects. You know, the 97% of folks who are not in an MGO portfolio.
Tell the story of Giving Day all year long
In giving day season, many advancement teams do an amazing job at rallying their colleagues and partners across campus to get on board. Communities come
Everything you need to know about Campus Creators by EverTrue
Since launching the new Donor Experience: Campus Creators program, we’ve been getting tons of questions from advancement shops across the country who are interested in
Sync with Studios: Celebrating Women in Advancement
EverTrue Studios is advancement’s very first media hub, serving up free, on-demand series, films, and podcasts, all created with fundraisers in mind. Whether you’ve got 10
ODDERly in Love: Examples that made us swoon in 2022
Chocolates and roses? For us at EverTrue, we’ll take happy donors and satisfied customers! We’re lucky enough to see the awe-inspiring reports, statements, and positive
Authentic video engagement: the win-win-win
Our alumni are humans, too. And just like us, they crave transparency and realness. As we all aim to break through the noise of inboxes
Tips for Finding [and Keeping] Top Advancement Talent
We hear it every day from leaders we are talking to in the industry. Hiring and retaining talent is harder than ever. Some even say
