WEBINAR:

Beyond Major Gifts

Leveraging Technology and Data-Driven Strategies Across Your Advancement Office

Mike Hoffman

VP of Development
United States Naval Academy Foundation

Brent Grinna

Founder and President
EverTrue

Transform Your Fundraising Approach with Data-Driven Strategies

Join Mike Hoffman and Brent Grinna for a practical, data-driven look at how USNAF achieved a record-setting FY24 and is on track for its first-ever $100MM+ year. Learn how they’re revolutionizing donor engagement—from prospect identification to stewardship—with technology, cadence-based outreach, and a metrics-driven culture.

In this session, you’ll learn:

  • Key insights from EverTrue’s Major Giving research, from 275,000 donors across 50 institutions
  • How USNAF used Signal to balance donor pipelines and remap regional portfolios for strategic alignment
  • How they’ve increased their primary donor recognition society’s donor count by 21%, building more pipeline for major gifts
  • Why shifting to a metrics-driven culture is essential for achieving meaningful outcomes
  • Actionable strategies to make 2025 your best fundraising year yet

Don’t just rely on technology—learn how to align your strategy, culture, and tools to drive measurable success. See you there!

Tune in February 25 at 2 pm ET