Spring Brings… Warm Sunshine, Flowers Blooming, and Brand-New Goodies from EverTrue in This Product Update
Hello! And thanks for reading. If you only have one minute, watch this video where I try to breakdown all the new EverTrue goodies in
Do Likes Equal Ticket Sales? How Baylor University Tripled Purchase Rates
Do social media likes equal ticket sales? Baylor University decided to test it out as part of its strategy for selling season tickets for their
4 Fundraising Trends You (Yes You) Can Actually Accomplish in 2019
It’s a new year. And we can say it with confidence. But not because we rang it at some fancy party where we saw the
Facebook For Advancement, Part 4: What You Can Do Today, Soon and Next Year
We’ve covered why Facebook still matters, how to build your content engine and the built-in tools to take advantage of. In the last part of
Facebook For Advancement, Part 3 – Tools to Take Advantage of RIGHT NOW
Our Facebook for Advancement series continues onward. We’ve already covered why Facebook is still relevant and how to build your content engine. Check those out
Facebook For Advancement, Part 2: Building Your Content Engine
It’s Part 2 of our Facebook for Advancement series. Today we’re getting into content. How to create it, where to get inspiration, and what to
Facebook for Advancement, Part 1: The Importance of Facebook
In this Facebook for Advancement series we’re taking a look at the world’s biggest social media platform and how (and why) advancement offices can take
Ghost Stories from Campus — Social Strategies to Engage Alumni this Halloween
“One time, when locking up the library on a Saturday night, we discovered that one of the bathrooms was locked. None of the student workers,
Raising Alumni Identity Raises Dollars: Series Finale
When alumni ask to be taken off a contact list, what are they really saying? “I don’t care about [school name] the way I used
20 Million Alumni Show Why Higher Ed Needs to Pay More Attention to Online Engagement (Infographic)
Colleges and schools are really good at driving engagement. With events, active social channels, live streaming, and popular websites and alumni directories, higher ed offers
Digital vs. In-Person Alumni Engagement: The Disparity
Digital engagement in higher education advancement is vastly under-resourced in comparison to traditional engagement, particularly around alumni events and programming. A sustained digital alumni engagement
Digital vs. In-Person Alumni Engagement: Making the Case for Digital
Part 1: The Choice If you could only choose to have one of the following, would you prefer: An alumnus who attends one big alumni
