How to Get Personal With Annual Giving Segmentation
For most operations, annual giving is the black hole of fundraising: a generic ask to a mass audience without much in the way of personalization.
For most operations, annual giving is the black hole of fundraising: a generic ask to a mass audience without much in the way of personalization.
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Sometimes, as a researcher, you’re provided with a list of potential prospects—either from your development officer or a wealth screening—and tasked with prioritizing them with
The EverTrue product team is always plugging away at new features, updates, and improvements to our platform. To keep you up-to-date, this blog series will highlight
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This post is based on an interview with Craig Schmalz, the advancement director at New Life Academy in Woodbury, Minnesota, where he oversees fundraising, marketing, and admissions for the
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