The Winning Strategy

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EverTrue for Athletics


As an athletics fundraiser, your fanbase is your most valuable asset. But it’s challenging to make the most of donor and fan engagement data when it’s stored in various silos and not accessible. Available for web and mobile, EverTrue puts engagement, giving, and ticketing data in the palm of your hand— helping you prospect, personalize outreach, manage pipeline and increase support for campaigns, scholarships, facilities and teams.

  • Identify engaged fans
  • Event data at your fingertips
  • Plan trips in hours, not days
  • Be more efficient on-the-go

Identify Engaged Fans

Fan engagement has shifted to social media; providing you with loads of untapped potential. EverTrue connects your data with best-in-class sources like LinkedIn, Facebook, and Zillow to give you a deeper understanding of a constituent’s interests, wealth, connections, and engagement.

  • Rich constituent profiles
  • LinkedIn career information
  • Engagement search filters

Be the Event Hero

Track event engagement and attendance with best-in-class integrations with Facebook Events and Eventbrite. You’ll never question, “Who’s coming to the game?” Use those insights to book meetings and make relevant asks.

  • Integrations with best-in-class event solutions
  • Dynamic event engagement data
  • Bring activity to action with Facebook Live

Take Travel by Storm

Setting up meetings during the NCAA tournament? Add the trip to your dashboard, include the dates and drag-and-drop prospects into an itinerary. When you hit the road, access your database and trip plan on your mobile device. Grab useful prospect information to prepare for meetings and easily find filler visits if an appointment cancels.

  • Add meeting details and share with colleagues
  • Get travel directions from Waze, Google Maps, or Apple Maps
  • Record meeting notes (text or voice dictation)
  • Search past contact reports by keyword

Build Giving Pages On Your Own

No technical knowledge? No problem. Set up a branded giving page and allow your donors to give in minutes from any device. Whether you’re garnering support for scholarship funds, various teams or participating in a giving challenge, the possibilities are endless!

  • Unlimited pages
  • Add imagery, text, ask amounts, and designations
  • Secure payment processing from Stripe

EverTrue is proud to partner with athletics foundations across the country

EverTrue gives our gift officers a user-friendly platform when they're on the road. Officers can see who's in their portfolio, who they're visiting on a given trip, and who else lives in a particular area that they may want to contact.

Nick Fulton
Nick Fulton
Director of Annual Campaigns, UNC Rams Club

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