Kicking Off Back2School in Style: EverTrue Product Update

Here’s one of the things I’ve enjoyed most since joining EverTrue… any time our product or engineering teams shows off a new feature, there’s an immediate outburst of celebration in the office. People cheer, high five, yell “ship it!,” post emojis in our team chat, then start talking about which customers they’ll tell first. It’s really […]
Top 10 Takeaways from RAISE 2018 – Part 1

We just put a bow on THE advancement conference of the year — the sold-out RAISE 2018. With more than 30 speakers sharing the stage, there were literally hundreds of takeaways over two very full days. We had a hard time figuring out what to put into a “best of” blog post. So we turned […]
The Future of Facebook & Fundraising: EverTrue Recaps the f8 Developer Conference


Hi! We’re Alex and Will — a couple of engineers at EverTrue who were sent on a mission to learn as much as we could about all of the recent changes at Facebook and how they affect our integrations and future plans for our products. While our main focus at Facebook’s annual f8 Developer Conference […]
How RIT Uses a Donor-Centric Approach, Raising $2M+ from New Prospects


Seven years ago, the Rochester Institute of Technology took a gamble and implemented an innovative approach to connect with more high-capacity prospects. Its Development and Alumni Relations team created a “constituent engagement specialist” (CES) position to help reconnect with alumni, parents, and friends of the university. These specialists are experts in tailoring personal communication to […]
Webinar: EverTrue for Independent Schools with Salisbury School


Salisbury School hosted us for a live broadcast from the hilltop. Caitlin Kiley, their director of the Salisbury Fund and alumni relations, walked through how the team uses EverTrue to make a difference across the giving pyramid. We saw how they (and other schools) use EverTrue to plan better events and increase attendance, personalize annual […]
Kevin Massimino: Why I Joined EverTrue


The fundraising landscape of higher education is fascinating. Every year, it provides funding for new faculty, new technologies, and innovative research. It allows schools to build new facilities through capital campaigns. It connects alumni through similar interests, adding value to the graduate network. And, most importantly, it creates opportunities for hundreds of thousands of students […]
Raising the Profile Raises the Dollars: Dillard University Increases Alumni Participation by 500%



Dr. Walter Kimbrough (@HipHopPrez on Twitter, Medium, and Instagram) is possibly the most active college president on social media. As the head of Dillard University since 2012, Dr. Kimbrough has made a point to use social platforms to be transparent, share news from campus and the classroom, and be an advocate for social change. […]
My First Three Months as a Gift Officer


We think EverTrue makes it easier to find prospects, book meetings, fill an empty portfolio, and travel light. But you don’t have to just take our word for it. We chatted with John Blackburn, Jr., Assistant Director of Development at the University of Virginia’s College of Arts and Sciences. John is brand new to development, […]
Building a Gift Officer Portfolio from Scratch
We talked with Anna Schlia, director of advancement for the University of Rochester’s Eastman School of Music about building a portfolio from scratch. Anna’s been at Eastman for three years and now carries 150 active prospects, but she started with none. How’d she get to full capacity? Anna dug into the interests and […]
TrueStories: Six-figure Donors Hiding in Plain Sight
Last week, I chatted with Lydia Kokolskyj-West, Deputy Executive Director for Development at Santa Clara University. She’s fantastic and her team is seeing some amazing results using EverTrue. We talked about how Lydia has quickly built out her portfolio, securing two six-figure gifts in rapid succession from donors who only popped up through EverTrue searches. […]
EverTrue Product Update – March 2018


It’s been a busy first quarter of 2018 here at EverTrue. We’re unveiling new goodies including enhanced calendar integrations for gift officers using Relationship Management, tools for admins of Volunteer Management, Single Sign-on for the EverTrue platform on desktop and mobile, and extra giving information and improved searchability for all. Let’s get right to it. […]
<del>Five</del> SIX Ways to Use Social Media to Shake Up the Pyramid


How often do you get a digital marketer and a researcher together to talk about how online engagement leads to better prospect discovery? Yesterday, we did just that when our Founder and CEO Brent Grinna sat down with Joseph DiDomizio, Director of Digital at the University at Buffalo’s Office of Donor and Alumni Communications, and […]