Essential Tech Tools for Nonprofit Professionals [Whitepaper]

To be a good fundraiser, you have to be passionate about what you do. You have to have integrity, perseverance, and resolve—among plenty of other important habits and attributes. But how do you reach that next level? What’s the secret to being a truly exceptional fundraiser? The best fundraisers are willing to take risks, embrace change, and carve out better solutions to everyday challenges. […]

What to Do When You’re Not the Main @University Account

Maybe you’re the only full-time social media person at a small school or college. Maybe you’re in charge of social accounts—but not the main @university account. Or maybe you’ve successfully shown higher-ups that social media isn’t going away, that your program/department/school/association needs to invest time and resources into social media… and they say great, it’s […]

What to Do When You’re Not the Main @University Account

Maybe you’re the only full-time social media person at a small school or college. Maybe you’re in charge of social accounts—but not the main @university account. Or maybe you’ve successfully shown higher-ups that social media isn’t going away, that your program/department/school/association needs to invest time and resources into social media… and they say great, it’s […]

Jesse Bardo on Ashland University’s Success With EverTrue

Day in and day out, EverTrue works with advancement teams at primary schools, higher-ed institutions, and nonprofits across the globe to help them meet and exceed their fundraising goals. Not only are our customers excited about the opportunity to easily access clean data when they need it, but they’re also excited to begin connecting the dots between […]

Jesse Bardo on Ashland University's Success With EverTrue

Day in and day out, EverTrue works with advancement teams at primary schools, higher-ed institutions, and nonprofits across the globe to help them meet and exceed their fundraising goals. Not only are our customers excited about the opportunity to easily access clean data when they need it, but they’re also excited to begin connecting the dots between […]

Talking Boston University Customer Success With EverTrue’s Courtney Camps

As one of our earliest employees, EverTrue Customer Success Manager Courtney Camps has played a key role in the continued success of hundreds of EverTrue customers, including Boston University. I spoke to Courtney about her experience helping to bring the EverTrue platform to the BU fundraising team. See the Q&A below, and check out our full case study […]

Talking Boston University Customer Success With EverTrue's Courtney Camps

As one of our earliest employees, EverTrue Customer Success Manager Courtney Camps has played a key role in the continued success of hundreds of EverTrue customers, including Boston University. I spoke to Courtney about her experience helping to bring the EverTrue platform to the BU fundraising team. See the Q&A below, and check out our full case study […]

EverTrue TV Ep 4: Ask

Through our ongoing video series, our founder and CEO Brent Grinna has been exploring the emerging methodology of social donor management (SDM) and how it can streamline your work in advancement to make you (and ultimately your team) more efficient and productive. In the below video, learn about the third and final pillar of SDM: Ask. Just tuning in […]

The 5 Posts Every Alumni Facebook Page Should Have

As most advancement offices have figured out by now, having a presence on social media is more important than ever to achieving fundraising goals. The process of building meaningful relationships with alumni can’t even begin unless you’re able to reach them in the first place—and social media is a great tool to do so. Today, […]

Who’s the Best in Higher-Ed Crowdfunding?

If you’re a fundraiser, there’s one trend you simply can’t afford to ignore: crowdfunding. A form of online fundraising that involves accruing small donations from a large number of people, crowdfunding has become a popular way for individuals and organizations to fund their ideas and projects by tapping into peer-to-peer networks. Sites like Fundly, GoFundMe, […]

EverTrue TV Ep 5: Facebook 101 – Boosting a Post

If your school has a Facebook presence, you’ve already dedicated manpower and salary to the platform. Your social media team spends its time creating and sharing content on Facebook in the hope that alumni and donors will stay informed and engaged. In the latest episode of EverTrue TV, our founder and CEO Brent Grinna tells you […]

Big Ten Power Rankings: Alumni Facebook Pages

2014 was a great year for alumni engagement on social media—especially in the Big Ten Conference. Each with its own playbook of innovative strategies, the social media teams at these 14 institutions have been decking out their alumni Facebook pages with phenomenal content on a daily basis, delighting their loyal followers along the way. To wrap […]