Managing Fundraisers During the COVID-19 Outbreak
Here’s EverTrue’s take on the novel coronavirus pandemic and its impact on advancement: We don’t have all the answers, but we’re going to learn from each other and share best practices for remote fundraising, working from home, managing fundraisers remotely, and handling uncertainty. Bookmark this page and subscribe for ongoing updates. Like all advancement shops, the development team […]
K-State, COVID19, and Gift Officers Going Remote
Here’s EverTrue’s take on the novel coronavirus pandemic and its impact on advancement: We don’t have all the answers, but we’re going to learn from each other and share best practices for remote fundraising, working from home, and handling uncertainty. Bookmark this page and subscribe for ongoing updates. As the Kansas State University Foundation moves to […]
Taking on the Gift Officer Retention Problem in Higher Ed
Higher ed has a talent problem. The average tenure for a gift officer is less than 18 months. And 51% of all fundraisers plan to leave their jobs in the next two years. This “disappearing gift officer” has a huge impact on higher ed advancement. Research shows that it costs $127,000 (or more) to replace […]
5 Tips for Managing Remote Gift Officers
Jason Smith, Executive Director of Major Gifts at the University of California at Berkeley, joined us for a live broadcast, and shared the lessons he’s learned from three years of managing a growing a major gifts team, half of which are remote gift officers. Here’s Why Remote Work Makes Sense In the last 15 years, […]
It’s Live! The EverTrue + Graduway Integration
We’ve connected the wires, flipped the switches, and activated the widgets. That’s right — our new integration with Graduway is now live! As you know, we teamed up with Graduway to bring alumni relations and development closer together than ever before. Thanks to this plug-and-play integration, you can track Graduway membership and usage right in […]
How The New School Activated The Giving Funnel Using Net Worth + Engagement Insights
Wouldn’t it be nice if prospects just came up to you and told you how much money they have, how much they’d like to give, and how they’d like their gift to be used? That’d be amazing! Sadly, that’s not how the real world works, so we have to leverage publicly available information to identify […]
3 Surprising Stats About Major Gift Officers
Let’s change these statistics and reverse these trends! One out of every three fundraisers spends less than 60% of their time actually, you know, fundraising. Why? They’re stuck wading through spreadsheets, buried in reams of paper, and juggling three-ring binders. And while they’re doing all that, they’re losing focus, missing new prospects, and overlooking the […]
VCU Uses EverTrue to Expand Invite Lists for Alumni Events by 25 Percent
We go behind-the-scenes with the 20-city VCU Alumni Tour to see how the team used EverTrue for strategic event programming and successful outreach to hundreds of newly discovered alumni. Making It Real As Virginia Commonwealth University heads toward the conclusion of its $750 million “Make It Real Campaign for VCU,” the Office of Alumni Relations […]
New Goodies for TrueView Profiles (the First and Only Continually Updated Constituent Record) and Changes to Career Insights in EverTrue
This past summer, we introduced TrueView — the advancement industry’s first continually updated profile. We take your carefully curated constituent data and add a steady stream of engagement insights and brand-new, enriched information. (It’s pretty much the best thing ever.) With TrueView, teams have access to prospects’ top interests, social media profiles, and new sources […]
Starting and Running a Digital Gift Officer Program
Let’s think about your donor experience as an alum. What if when you gave to your alma mater… You got a thank-you phone call. From someone who asked why you gave back and if they could get you more information about that program. Who then followed up with an email introduction (because, let’s be honest, […]
How a $300 “Magic Backpack” Lets An Advancement Team Create Awesome Videos
The Kansas State University Foundation built backpacks with all the equipment fundraisers and donor experience officers need to create high-quality, personalized videos using only a smartphone. Here’s how. Video is big. Like really big. Like one-third of all online activity is watching videos-big. Like after watching a video, 64% of people are more likely to […]
Introducing TrueView by EverTrue: The Ultimate Donor Profile
Oh, it’s a beautiful day at EverTrue! TrueView insights are now available on all EverTrue profiles. We’re giving every fundraiser the complete picture — nay, the true view — of your prospects and donors by providing new information including interests, career information, addresses, contact info, social profiles, and more. This is big news because we […]