Kansas State Narrows Its Focus and Goes All In

Planning your giving day? Awesome! But if you look around at examples from other schools, you’ll see there are no shortage of ways to go about it. The tricky part is, schools usually give donors no shortage of ways to contribute. In theory, giving people a ton of leeway for where their donation goes is […]

Increase Alumni Engagement Without Increasing Budget

You can never have enough alumni engagement. But as fundraisers, it’s key to engage your alumni in ways that aren’t just around asking for or collecting donations. You’ve got to lay the groundwork for those interactions in ways that excite your base and increase their connection to your institution. Is all that even possible without […]

What This Sales Manager Looks for In a Hire

  We’ve said it before (a few times, really), but a role in sales and a role in fundraising are incredibly similar. We’re sticking to it because the parallels pop up over and over again. Like, for instance, the top three characteristics Pia Heilmann, now a Sales Manager at Klaviyo, looks for in members of […]

Don’t Let an Enormous Gift Deflate Excitement

You got the big gift! Celebrate because everything will be a breeze for a while…right? Well, yes. You should definitely enjoy the moment. But after the initial rush wears off, a lot of fundraisers can start to feel anxiety creeping in. Why? We call it the dark side of an enormous gift. Except the thing […]

They’ve Got the Cash. What You Got?

  You might be the nicest, friendliest, most good-hearted fundraiser out there. You might have incredible, burning passion for your institution and the opportunities it provides for people. At the end of the day, you’re still asking for money, though. Don’t get us wrong, that’s not a bad thing. But when it comes down to […]

We’ve Learned A Lot from EverTrue U. We’ve Got a Lot More to Learn.

A couple months ago we had an idea: Let’s take our show (however you want to define that is fine by us) on the road. Why? We were inspired by all the great conversations we had or heard about at our RAISE conferences over the last couple years. Seemed silly to wait a full year […]

Emma, EverTrue and Easier Email Marketing

We’ve been counting down the days to this announcement for, well, we’ve kind of lost track. It’s been tough to bottle up our excitement for this long. But today’s the day we’ve been waiting for and so we are THRILLED to announce… We are now integrated with Emma! It’s pretty cool!   Why do we […]

You Text Everyone Else

“Just text me. Please don’t call me.” How many times have you heard people say that? We’ve heard almost everyone we know express that opinion in some form over the years. For whatever reason, no one likes talking on the phone anymore. Like moms trying to call their kids on Sunday afternoon, advancement has to […]

What Can Fundraisers and Sales Executives Learn from Each Other?

We’ve been saying it for years. Now someone who’s been on both sides has chimed in to agree with us. When fundraising and sales orgs come face to face, they basically look at each other like this: Adam Fentress of the University of Virginia (who actually joined us for a recent webinar, btw) (oh and […]

Just Launched: Get a Free Trial of Volunteer

Wow wow wow. What a big day. We’re not usually in the habit of doing this kind of thing, but we’re delighted to announce that we just launched a completely and totally FREE 90-day trial of Volunteer. Volunteer is specifically designed to help you keep track of the many moving parts that come along with […]

Empower Gift Officers: Lessons from UVA

Office excitement and job-well-done’s are never in short supply whenever Mike, our go-to Webinar Master here at EverTrue, and the behind-the-scenes crew wrap up a new webinar. We’re used to riding a high once things go (mostly) smoothly and all the prep work pays off. But we’ve never seen anything like what happened after Mike […]

The First Wave Of RAISE 2019 Speakers Is Here

Early bird pricing ends March 31st. That’s pretty soon.  We’re already working night and day on RAISE planning. Why would we do that when the conference is still seven months away, you ask? Well, we learned the hard way that it’s pretty easy to have some sleepless nights leading up to the conference taking care […]